SaaS · Case study
3× outbound pipeline in a quarter
Rebuilt outbound as an AI-augmented revenue system and lifted Qualified Sales Meetings 3× in 90 days.
Metrics
Outcomes
3×
Meetings booked
+22%
ACV
6.4%
Reply rate
Challenge
The problem
The in-house outbound team was burning out; reply rates were under 1%.
Solution
Our approach
Installed a human-guided outbound operation with AI research and multichannel sequencing.
Implementation
How we shipped it
- 01Rebuilt ICP and named-account list.
- 02Deployed AI research briefs per account.
- 03Launched email + LinkedIn + call cadences.
- 04Weekly optimisation on reply rates.
Results
The outcome
3× qualified meetings in Q1, with ACV up 22%.
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